Endstate Drop 2: Statecraft

The first full, start to finish, project under my belt while at Endstate. I was given the opportunity to develop the brief with the team, generate designs to highlight a new silhouette, and develop it fully in the United States. The silhouette boasts an asymmetric design, a brand new tongue construction, and a Vibram outsole.

This was not just a traditional footwear design project, but rather a full creative direction inclusive of 6 different digital background designs with different attributes. It is the first project (I believe) to ever do physical and digital rarities amongst the sneaker - meaning the NFT has digital rarities and they resulted in different physical attributes for customers to receive.